Archive for the ‘Micro-Entrepreneurship’ Category

The Very First TaskRabbit Town Hall

April 20th, 2012

TaskRabbit Ambassador Erika (left) and the evening's panelists.

Last night, dozens of TaskRabbits descended upon NextSpace in San Francisco’s SOMA neighborhood for the very first TaskRabbit Town Hall. TaskRabbits mingled with each other, nibbled on a catered spread from Bi-Rite Market, and brainstormed ideas about running Tasks at stations throughout the room.

All TaskRabbits in attendance, like panelist John L., walked away with fresh swag.

The TaskRabbits in attendance gathered in a circle for the night’s discussion. TaskRabbit Ambassador Erika Murdock Balbuena welcomed everyone, and began the evening by debuting The TaskRabbit Credo. The Credo is a living document encompassing the spirit and ethos of the micro-entrepreneurs that make up the TaskRabbit Community. You can read the entire thing here.

The evening’s panel introduced themselves by sharing their favorite Task stories. Holly C., a level 11 TaskRabbit, said her most memorable Task was doing a Costco run for a blind woman. “It made me realize that this is a significant thing we’re doing for people.” Level 14 TaskRabbit Kim E. loved delivering a Thank You card for an applicant to the TaskRabbit team who was later hired. John L., a level 12 TaskRabbit, shared the story of a friendship that developed between him and a senior TaskPoster during the course of completing her Task. Level 9 TaskRabbit Nick C. regaled the room with the story of working a Persian New Year’s party on a rooftop. The evening was a stormy one, and the clouds parted just as the belly dancers began their performance.

Daniel R. won the night's raffle prize — a spiffy new TaskRabbit track jacket.

The discussion was led by the panelists but included everyone in attendance. TaskRabbits took the opportunity to share their personal tips on running Tasks, bidding well, staying safe, and leveling up. The night showcased everything we love about the awesome and friendly Bay Area TaskRabbits. It was a group of micro-entrepreneurs gathering to collaborate on best practices to enrich the broader community. We can’t wait until the next one!

The TaskRabbit Credo

April 20th, 2012

Our mission is to connect busy people with entrepreneurs who can help them get things done. In the process, we’re bringing back that old time neighborhood spirit. In celebration of these incredible entrepreneurs who are the heroes of the TaskRabbit community, we’re thrilled to introduce the TaskRabbit Credo. This statement is a living document that reflects the spirit and mission of what it is to be a TaskRabbit.

The TaskRabbit Credo

We’re entrepreneurs. We decide when we want to work and how much we want to bid for each Task.

We master every single Task because we love to make TaskPosters say “wow.” If things go wrong, we make them right.

We’re awesome communicators because being that way makes every Task better. We know how to listen and ask the right questions, and TaskPosters love us for it.

We think creatively to solve little problems before they become big problems.

We’re trustworthy, not just because we’ve been vetted through formal channels, but because we’re dedicated professionals on a mission.

We’re part of the movement working toward building a more collaborative economy.

We’re friendly neighbors, and we’re working hard to bring back that neighborhood spirit to our communities.

We have the right to safe Tasking environments, respectful interactions with TaskPosters, and support from TaskRabbit Member Services.

There are thousands of stories in the TaskRabbit community and we’re the heroes of them all.

Task of the Week: Sew Me This

April 17th, 2012

Here's the point: TaskRabbits can make your style dreams come true.

We’ve seen plenty of Tasks posted for basic clothing repair and alterations. There’ve also been many seamstress Tasks about curtains: making them, shortening them, splitting one panel into two. Yep, the TaskPoster community has long tapped into the sewing talent of their TaskRabbit neighbors, but lately we’re seeing an evolution of sorts. TaskPosters like Michelle F. are finding inspiration — like this gorgeous (but sold-out) tutu-esque skirt from Shabby Apple she spotted on Pinterest — and hiring crafty TaskRabbits to sew similar pieces with personal touches from scratch. Boston TaskRabbit Jennifer R. tackled Michelle’s tutu with style and grace (just like a ballerina). Likewise, TaskPoster Alfred M. was impressed by a jacket with LED turn signals sewn into the back for biking, so he hired Sarah W. to build a T-shirt that functioned in the same way. Knowing that so many TaskRabbits are masters of needles and thread gives way to endless possibilities: Imagine, every time we see some covetable piece of clothing on a blog, in a magazine, or gracing our favorite Pinboards we can personalize it and make it ours.

Introducing TaskRabbit Ambassador Erika Murdock Balbuena

April 12th, 2012

Bringing back that old time neighborhood spirit is easy when there are good neighbors involved. We’re lucky to have a whole army of them in the form of friendly, talented, and entrepreneurial TaskRabbits. Every day, TaskRabbits in cities around the country put smiles on faces, scratch errands off To-Do lists, and save the day for busy people right in their own communities.

Supporting TaskRabbits in every way possible is a top priority for us, which is why we’re thrilled to welcome Erika Murdock Balbuena to the team as our new TaskRabbit Ambassador. Say hi, Erika:

How the Sharing Economy is Helping Small Businesses Thrive

April 11th, 2012

Collaborative consumption companies help small businesses set up shop.

Businesses within the sharing economy help busy people live more efficiently while supporting micro-entrepreneurs. But did you know they can also help small business owners set up shop, struggle through the lean times, scale their companies, and even improve their product offerings? Leah’s latest column in The Huffington Post is about just that. Here’s a look:

When a person decides to open up a brick-and-mortar business, push “go” on a startup concept, or venture in any other way into full-fledged business ownership, a lot of questions pop up. Questions about money, product viability, staffing, working space, equipment costs, and about whether their company will be welcomed into the market. One question in particular overshadows the excitement of having a great business idea: Is it worth the risk?

I’ve witnessed case study after case study of the sharing economy taking this risk off the table for small business founders, and let me tell you: I’m inspired. There used to be only a few inconvenient answers to the question, “How will I finance this?” A founder could get a small business loan from a bank, something that’s now so rare it’s akin to stumbling upon a unicorn at your local Starbucks. She might be lucky enough to find a willing investor or beg a personal loan from friends and family, but these options aren’t available to everyone, particularly on the heels of a recession. She could finance it herself, cash in a 401(k) plan or drain a savings account, but in this economy she may have already used any spare funds to make ends meet. Alternately, if this fledgeling founder is hip to the collaborative consumption movement, she could activate her existing idle resources to generate some startup funds and pare down or offset her living expenses during those first lean years. That’s exactly what Jamie Wong of Vayable did. Jamie boot-strapped her collaborative consumption business by renting her spare room out on Airbnb and participating in car sharing programs to save money. Now that’s walking the walk. Read the entire column here.

If you own a business, dream of starting one, or simply want to know how lean companies from cupcake shops to gaming startups are leveraging the sharing economy, this one’s worth the read.

When TaskRabbit and Skillshare Meet…

March 29th, 2012

Last night at The Hub in San Francisco, our marketing maven Jamie V. handed out some lessons to a sold-out Skillshare class. The topic? How to be a lean, mean marketing machine. Entrepreneurs, marketing and PR pros, and representatives from other collaborative consumption companies all showed up to see how we do it at TaskRabbit.

Jamie’s core message was simple: “Give your customers amazing experiences, that’s what’s going to drive your business.” She spoke about the power our community members have in the development of TaskRabbit — pointing out that customer feedback is the most important element to making us better and better each day. At TaskRabbit, we test everything to see what works best for the TaskPosters and the TaskRabbits at the individual level. We also closely monitor community feedback on Twitter and Facebook to continuously improve the user experience.

Jamie also talked about the importance of knowing and believing in your mission. Our mission at TaskRabbit is to bring back the neighborhood by providing a marketplace for micro-entrepreneurs to help their busy neighbors get things done. Since the audience was hoping for inside tips, Jamie told them what our secret marketing weapon is: Leah. As a startup, we’re lucky to have a brilliant, personable, and engaging founder who evangelizes the TaskRabbit mission to our community and the broader public.

Not only did Jamie’s talk help a talented group of Skillshare students expand their knowledge, the event itself demonstrated some of TaskRabbit’s core values: Helping entrepreneurs thrive, sharing ideas within a collaborative working environment at The Hub, and participating in Skillshare’s peer-to-peer skill exchange marketplace.

The New Model of Work: Why Independent Employment Is Killing the Nine to Five Job

March 28th, 2012

Punching the clock is swiftly becoming a thing of the past.

We’re thrilled to report that Leah’s very first column for The Huffington Post’s Small Business section was published this morning. It’s only been live for a few hours and has already trended to the front page. And no wonder, Leah discusses a very cool and exciting vision for the future of work: no more 9-to-5 jobs. Here’s a quick teaser:

The term “nine-to-five” has long symbolized a kind of drudgery that sucks up our lives and eclipses our identities, but it wasn’t until the Great Recession that the pejorative phrase was crowned with an entirely new distinction: old-fashioned. Even as the jobless rate continues its slow decline, the still-anemic U.S. employment market is prompting more and more people to do the math: There are 12.8 million workers looking for jobs – that means multiple candidates for every open position. Summation? The paths of least friction and risk are increasingly leading away from traditional employment. Read the entire column here.

This installment is the first of many: Leah’s column is dedicated to topics like collaborative consumption, peer-to-peer marketplaces, micro-entrepreneurship, redefining the neighborhood, and living a more efficient and productive life. Basically, all the awesome stuff that TaskRabbit helps make possible as a pioneer in service networking.

The Upside to the Down Economy

July 10th, 2011

 

More bad news hit the US economy last Friday. First, we learned that employers added hardly any jobs, which is startling evidence that the highly anticipated economy recovery is stumbling.  And second, a survey of US households showed that more people were actively looking for work. As a result, the unemployment rate rose to 9.2% in June.

 

Not good! But, while the focus is often on the unemployment rate, “underemployment” is a significant concern as well. The economic downturn and the downsizing it triggered have created a virtual epidemic of underemployment. Underemployment can be defined a couple of ways: 1) having to work multiple jobs to make ends meet, and/ or 2) working a job that is considerably below your education or skill level. According to a recent Gallup survey, nearly 1 in 5 working Americans describe themselves as underemployed. The underemployment epidemic has spared no one – tenured professionals, Ivy League grads, budding entrepreneurs, etc.

 

As to be expected, the underemployed are looking for ways, any way really, to make ends meet. Holding multiple jobs, working in a position for which they have too much experience, selling their cars and other assets – anything to make some money and support themselves and/ or their families.

 

In such desperate times, wouldn’t it be nice if there was a solution that would allow folks to not only make ends meet but to do so on their own terms?

 

Well, fortunately there is. Fast Company recently published an infographic detailing the advantages of the collaborative consumption movement, namely as a next-generation income source. As the economy struggles to come out of its doldrums, it’s nice to know that there are some novel, convenient and self-respecting ways to make some cash. And wow, there is certainly some money to be made!

 

 

According to the infographic, the average New York-based user of AirBnb (a site which lets users rent out their house like a hotel) makes $21,000 annually. That’s certainly a nice supplement to any income!

 

If renting out your apartment or house isn’t an option, how about renting your car? Doing so can net you nearly $9,000 each year. And who knew? There is money to be made by renting out your old video games – a cool $200 per year in fact.

 

If you’re not so keen on doling out your worldly possessions, maybe you would be more comfortable monetizing your free time or your particular skills? Well, that’s where TaskRabbit comes in. As the infographic highlights, TaskRabbit is another great resource for making some extra cash – up to $15,000 in earnings per year.

 

We always viewed our service as a convenient alternative to traditional employment and a platform for aspiring entrepreneurs to build a lucrative business. This is becoming more and more relevant and critical as our economy continues to struggle. We call it micro-entrepreneurship, which is the idea that folks can build a business on a small scale and do so successfully. In true entrepreneurial fashion, TaskRabbit gives micro-entrepreneurs the opportunity to set their own schedule, set their own prices, and have oodles of flexibility – work when you want and how you want. Many of our TaskRabbits are looking to build a business around their unique skills, whether it is assembling IKEA furniture, grocery shopping, gardening, or photography. Our TaskRabbits are taking advantage of these unique skills and monetizing them and their free time.

 

Just when it seems like all news related to the economy is bad news, it’s nice to know that there are solutions and ways to make ends meet. Peer-to-peer marketplaces, like TaskRabbit, Airbnb and RelayRides, offer a unique solution, and hope to folks who need a little good news.

 

 

 

Redefining the Neighborhood

July 5th, 2011

 

Our founder and CEO, Leah Busque wowed and inspired the crowd at the TEDxSOMA conference a couple of weeks ago with her thoughts on how TaskRabbit is re-defining the neighborhood. (To view Leah’s full presentation, please click below.)

Coincidently, I wrote last week about how we at TaskRabbit are bringing back the neighborhood by connecting folks in a community to share their time and skills. In her TED presentation, Leah goes one step further. She describes how TaskRabbit is not only resurrecting the neighborhood but also re-defining what it means to be part of a neighborhood.

 

As Leah mentions in the video, people have formed communities and neighborhoods since the beginning of time. We are intrinsically collaborative and social beings; at our core, we just want to belong. Typically, neighborhood formation has relied on physical space and proximity. However, this model is changing.  Neighborhoods can now be formed around specific interests, your dynamic location, or perhaps even the time of day. For example, there are online forums on almost any topic – forming a neighborhood of like-minded folks who are passionate about a particular thing.

 

At TaskRabbit, we are connecting people who are passionate about sharing and collaborating to get things done – in a real sense, forming a virtual and real-world neighborhood of TaskRabbits and TaskPosters.  We unite people online to make real and meaningful connections offline. While location and proximity remain important, the key to this neighborhood formation is a shared commitment to working together to get things done as well as a common belief that people can once again rely and depend on others in their community.

 

Undoubtedly, we are on the brink of a major redefinition of community and what it means to be part of a neighborhood. This is driven in large part by new tools and technologies that are helping our neighborhoods evolve. This is how the concept of “service networking” was born.  Leah imagined a world where we could leverage social, location, and mobile technologies to facilitate a trusted connection offline.  Technology gives us access to a global network of people, but we can leverage technology as a local tool in connecting people offline.  The key is utilizing technology to create efficiency and trust in the network.

 

We are building a neighborhood centered on the belief that people can once again rely and depend on others in their community. Now, that’s an idea worth spreading.

 

 

 

TaskRabbit RoundUp: The Dangers of Commuting

June 10th, 2011

I think we all agree commuting is one of the least enjoyable pastimes. In fact, it is often one of the most frustrating experiences of our day. Spending so much time behind the wheel results in less time for more productive, enjoyable and healthier stuff, like sleeping, exercising, or spending quality time with friends and family. More than that, new research shows that long commutes aren’t simply time sinks, but can also have a negative impact on our health and wellbeing.

There has been lots of talk about commuting as of late. Last month, Slate published an article, entitiled “Your Commute is Killing You.” This article highlights a study from Umea University, which shows that commutes can cause obesity, neck pain, loneliness, stress and insomnia. Yikes!

The Economist jumped into the conversation this week with an article entitled “The Perils of Commuting: Commuting Makes You Unhappy”. The author also focuses on the Umea University research, but reminds us that commuting is a choice. Having a better understanding of how commuting affects our health and quality of life may influence where you work, where you live, and how you commute.

While quitting your job and/ or moving are pretty drastic measures, but changing your method of transportation might ease your transportation woes. A new Harris Interactive poll commissioned by the Workforce Institute showed that 83% of commuters in the US drive to work alone. Services like eRideShare.com can help you find a commuting partner in your own neighborhood. Also, mass transit options might serve as a more peaceful alternative to the frustrations of highway gridlock.

And of course, working from home is always a nice alternative- if you can swing it! Our TaskRabbits often have a pretty sweet gig – as many work remotely and schedule their Tasks at their convenience- presumably around rush hour. :-)

If you have any other commuting tips, please share them in the comment section below. Until next time, have a happy, healthy and stress-free commute!

Gotta Run!
Peter Rabbit